Skip to content

Fashion retailer turns to warehouse robots for eComm ramp up

Posted on Wednesday 5 August 2026

LPP faced increasing pressure to expand fulfillment capacity while maintaining operational efficiency.

LPP faced increasing pressure to expand fulfillment capacity while maintaining operational efficiency.

LPP GROUP is one of Central Europe’s largest fashion retailers. LPP Logistics manages the logistics operations, operating a growing network of highly automated fulfillment centres.

The company needed a solution capable of supporting: rapidly growing order volumes; increasing SKU variety; faster delivery expectations; long-term scalability without disrupting ongoing operations; and higher storage density within the available footprint.

LPP Logistics deployed a large-scale HaiPick System 3 solution at its Romanian fulfillment centre. The system combines 278 HaiPick Automated Case-handling Robots (ACRs) and 670 Fast-transit Companion AMRs, working together to deliver high-density storage, intelligent goods-to-person fulfillment, and flexible material transport throughout the operation.

LPP faced increasing pressure to expand fulfillment capacity while maintaining operational efficiency.

With 630,000+ automated storage locations and the capacity to store up to 7.5 million apparel and accessory items, the solution enables LPP Logistics to significantly increase storage density while maintaining operational flexibility.

Designed around scalability, the system allows throughput capacity to be expanded through additional robots and workstations as business requirements evolve, without major infrastructure changes or disruption to ongoing operations.

LPP faced increasing pressure to expand fulfillment capacity while maintaining operational efficiency.

The project was delivered in less than six months, enabling LPP Logistics to rapidly expand fulfillment capacity while maintaining operational continuity.

The new fulfillment centre delivers substantial improvements across storage capacity, operational efficiency, and future scalability.

The facility is designed to process more than 80,000 orders per day, supported by automated sortation capable of handling up to 14,000 parcels per hour.

Published By

Western Business Media,
Dorset House, 64 High Street,
East Grinstead, RH19 3DE

01342 314 300
[email protected]

Contact us

Simon Duddy - Editor
01342 333 711
[email protected]

Liza Helps - Property Editor
07540 624 360
[email protected]

Louise Carter - Editorial Support
01342 333 735
[email protected]

Neill Wightman - Sales Manager
07818 574 304
[email protected]

Sharon Miller - Production
01342 333 741
[email protected]

Logistics Matters