Red Dot design award win

Posted on Saturday 3 June 2023

A fifth Red Dot for Mitsubishi Forklift Trucks completes a trio of titles for EDiA series.

THE EDiA XL electric counterbalance from Mitsubishi Forklift Trucks has picked up its second honour in recent months after being named winner of a Red Dot design award for 2023.

This latest accolade means the entire current EDiA range: the 1.4–2.0-tonne EDiA EM, the 2.5–3.5-tonne EDiA EX, and the 4.0–5.5-tonne EDiA XL, have all been granted use of the famous Red Dot. A much sought-after mark, it has become an internationally recognised symbol of outstanding design over its 60+ year history, signifying excellence in aesthetics, functionality, or innovation.

he Red Dot jury was highly impressed by EDiA XL’s clean and modern design and outstanding ergonomics, creating an incredibly driver-focused truck. 

In fact, ergonomics has been a key feature of all the EDiA wins, highlighting Mitsubishi Forklift Truck’s commitment to ensuring operators always remain at their most comfortable, even through the longest shifts.

EDiA EX was a winner in 2015 thanks to its pioneering features, such as the Sensitive Drive System, excellent all-round visibility, and fluid, intuitive operation.

360-degree steering on the EDiA EM and its outstanding adaptation to different loads and driving conditions impressed the jury in 2019 when it gained a Red Dot of its own.

And this addition to EDiA XL’s growing trophy cabinet follows October’s win at the UK Material Handling awards where it took home the title in the Environment category thanks to a blend of unique technology, class-leading performance, and quiet, emission-free operation. 

For more information, visit www.mitsubishi-forklift.co.uk

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