Grocers grapple with the issue of profitable fulfilment

It’s a sign that online grocery shopping shifts are going to continue after a 28% jump due to in-store shopping concerns during the pandemic, according to the recent Food Marketplace Inc (FMI) report. Customers that have switched to online grocery shopping are expected to continue benefitting from the convenience into the future.

Walmart, the largest seller of groceries in the world, is automating the online grocery pickup and delivery process using an autonomous mobile cart located in the back of the store. It increases the capacity of each associate’s workload by completing more orders than would be possible if associates walked down aisles, or even in a similar back-of-house environment, picking goods to fulfil orders.

Global race for automated profitability

Walmart is just one of several large grocers to recently announce a large investment in robotic automation technology. Wakefern Food Corp, the 20th largest seller of groceries in the US, debuted a microfulfilment centre featuring a large infrastructure of robotic pickers and conveyor belts that can assemble a 60-item order in roughly five minutes. Associates pick only about 5% of the order manually with traditional hand-pulled carts, drastically reducing time spent traveling and retrieving goods for orders. Kroger has also invested $55 million into microfulfilment centres.

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This shift towards robots for grocery picking isn’t limited to the United States; Ocado in the UK has been able to withstand many of the effects of the pandemic due to the flexibility of the automation solution for its online grocery business. It has no physical locations, but at one point had over 7,000 people lined up virtually to shop for groceries online at the same time. Rami Levy, the largest grocer in Israel, is fulfilling online grocery orders in a large underground warehouse using mobile robots.

Seeking cost-effective flexibility

The pandemic has created an urgent demand for flexible solutions that can operate efficiently despite fluctuations in the economy and changes in the marketplace. Robotic automation has gained popularity over the last 5-10 years, and companies that have adopted the technology early have been able to adapt to safety-focused requirements caused by the coronavirus pandemic including BOPIS (buy online, pickup in store), BORIS (buy online, return in store), curb-side pick-up, and 1-2 hour rapid delivery.

Locus delivers online grocery profitabilityHowever, the effects of this shift are not nearly over; there is a new normal ahead and grocers need to adopt automation technology to stand a chance against competitors. The biggest challenge grocers face in fulfilling online orders is profitable fulfilment, and many are trying to find the balance between an investment in automation while generating revenue with small margins.

Options for grocers with small margins

The decision to automate has to be affirmative, and there are several opportunities to integrate robots that grocers are evaluating and implementing. Large decision factors will narrow down that list including cost, size, infrastructure requirements, and operational downtime during installation. For example, robots that run on a grid require massive infrastructure planning and changes, and in most cases cannot be installed in the same space that current operations are running.

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Robotic arms can pick groceries effectively but cannot be the only solution implemented; they require a hybrid automation solution, working in tandem with conveyor belts and other robots or machines to fulfil orders, which is very costly. For these reasons, many companies are turning to a multi-bot solution that requires little infrastructure changes, can be installed in working operations, and multiplies the productivity of workers while returning an ROI within months instead of years.

The multi-bot solution

The multi-bot solution uses autonomous mobile robots (AMR) and runs on a Robots-as-a-Service (RaaS) model, essentially removing the up-front capital costs that cripple many plans to automate. Stores and warehouses monitor their demand in real-time and place an order for additional robots when volume increases, then send them back to return to the baseline operation. The fleet of robots is also safe enough to operate in BOH or FOH environments, fulfilling orders from a stockroom or traveling between aisles to the many locations of goods.

A multi-bot solution is so flexible, it is capable of high performance in hybrid human-centric environments as well as dark microfulfilment (MFC) or eCommerce fulfilment (EFC) centres. Being highly portable as well, it does not limit grocers to keep unbusy robots in a particular store site as robots can be moved between multiple sites based on demand. This power of flexibility strengthens operations to weather through the most unexpected demand increases or changes; it future-proofs the entire operation.

Small and large grocers reap the benefits of a multi-bot solution to solve some of the most difficult problems including order accuracy, training, and social distancing. Store associates and warehouse workers express positivity and excitement about their robot coworkers and experience improved personal job performance as their order accuracy reaches near-perfect rates. In current pandemic conditions, a multi-bot solution provides social distancing measures as part of its design, maintaining a grocer’s high productivity while complying with safety guidelines.

For more information, visit www.locusrobotics.com

Melissa Valentine, sales director, Locus Robotics