Food & drink
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PUMA’S NEWEST DC IMPROVES SERVICE LEVELS

Puma, one of the world’s leading sporting goods manufacturers for sport shoes, clothing and accessories, has invested in a new central European Distribution Centre in Geiselwind, Germany. The objective was to bundle multiple B2C/B2B distribution centres into one fulfilment centre. The new omni-channel DC serves all channels (retail/wholesale, direct) from one location and fulfils orders from throughout Europe.

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Outsourcing’s expanding role

The role of outsourcing in logistics has undergone significant transformation in recent years, with brands and retailers increasingly relying on third-party partners to navigate a more complex business landscape, says Emma Verkaik.

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Time to plan

After the unpredictability of the past few years, the UK’s cold chain professionals have been afforded a little more opportunity to plan for the future over the course of 2024. Phil Pluck explains.

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Logistics Matters