Gebhardt appoints John Houldcroft as MD
Gebhardt Intralogistics UK has appointed John Houldcroft as managing director, effective 6 July 2026.

IN THIS role, he will oversee UK operations and spearhead strategic direction.
John has worked in the intralogistics sector for 17 years and has previously held leadership positions at Fortna, Dematic and Invar.
John Houldcroft said: “I am excited for this opportunity to lead a talented team with an ambitious vision for growth. I look forward to building on Gebhardt’s reputation for delivering innovative intralogistics and automation solutions that help our customers overcome key challenges, improve warehouse efficiency and drive long-term performance.”
Gebhardt has an end-to-end approach to addressing warehouse needs, combining products, software and services across Smart Warehouse, Smart Factory Logistics and Smart Sortation.


