SIMON PREVIOUSLY spent his career with Crown Lift Trucks, where his roles included senior UK and EMEA-wide leadership positions — most recently as Director Sales & Marketing EMEA in Munich — following almost six years as Managing Director of Crown Lift Trucks UK.

“It’s brilliant to have Simon on board,” said Jofson CEO Rachel Moore. “With Jofson’s recent growth and ambition, Simon’s industry knowledge and insight will be invaluable.”

Simon Emery says: “Crown has been such a big part of my life, so it was always going to take a special role for me to move on, but that’s exactly what this is. I’ve seen the growth of Jofson in recent years and it’s a project I’m excited to be a part of.

“I can’t wait to get started, meet the team, and see where we can take it over the next few years.”

For more information on Jofson, visit www.jofson.com